Products deployed: UCM6308, GHP621, GHP611, GHP631

worth tharawat

Tharawat Hotel is a five-star hotel located in the central area of Madinah, Saudi Arabia, and is part of the landmark Worth Hospitality Complex. Designed to serve Hajj and Umrah pilgrims as well as international business and leisure travelers, the hotel offers premium accommodations supported by modern technology infrastructure. As part of the development of the new property, Tharwat Hotel required a scalable and reliable unified communications solution capable of supporting thousands of endpoints while simplifying daily operations.

The challenge

As an entirely new communications infrastructure was being built, Tharawat Hotel needed a UC platform capable of reliably supporting thousands of additional endpoints while providing high availability, centralized management, and simple administration.

The hotel also wanted to support wired hotel phones, Wi-Fi phones, and softphones within one ecosystem without recurring licensing fees. Because the ownership group operates additional hotels, cloud management and the ability to easily expand and manage the solution across future properties were also important considerations.

Finally, integration with the hotel's OPERA Property Management System (PMS) was required to support hospitality operations and applicable tourism regulations. tharawat lobby 2

The solution

Working with Saudi Arabian systems integrator Jabal Al Alam (JAA) and distributor ATCOM, Tharawat Hotel evaluated UC solutions from Cisco, Mitel, and Grandstream before selecting Grandstream.

The complete deployment includes 8 UCM6308 IP PBXs, 1,512 GHP621 hotel IP phones, 1,870 GHP611 hotel IP phones, and 58 GHP631 hotel phones, creating a comprehensive communications environment with more than 3,400 Grandstream endpoints that covers all guest rooms and staff areas. Tharawat Hotel's staff also uses Grandstream's mobile app, Wave, allowing them to react quickly from anywhere in the hotel on mobile devices.

The UCM6300 Series provides the centralized foundation for the solution, delivering high availability, centralized administration, and cloud-based management. Grandstream's Zero Config provisioning simplifies the deployment and management of thousands of endpoints, while support for Wi-Fi phones and softphones gives hotel employees mobility throughout the property. The UCM platform was also integrated with OPERA PMS to support hotel-specific communications and operational requirements.

Why Grandstream?

Grandstream was selected for its combination of scalability, flexibility, centralized management, and cost-effectiveness. Its license-free approach was particularly valuable for a deployment involving thousands of endpoints, eliminating recurring per-user licensing costs while allowing the system to scale as needed.

Tharawat Hotel also benefited from having wired phones, wireless devices, softphones, UC infrastructure, and management capabilities available within one integrated ecosystem. High availability, cloud management, OPERA PMS integration, and the ability to potentially incorporate Grandstream facility access solutions in the future provided additional advantages.

tharawat ghp room

The results

With approximately half of the planned deployment completed, the Grandstream solution has delivered reliable performance and call quality while proving easy for the hotel's IT team to manage and troubleshoot.

The simplicity of the solution has enabled Tharawat Hotel to manage the phone system with a single internal IT resource rather than contracting with a costly managed service provider. The Wave app allows service teams to remain connected throughout the property without relying on personal mobile phones or separate cellular subscriptions.

Grandstream's Zero Config provisioning has further simplified the configuration and management of the hotel's large number of endpoints, while integration with OPERA PMS helps streamline hotel operations and support applicable tourism requirements.

Together, these capabilities provide Tharawat Hotel with a scalable, cost-effective communications platform designed to support efficient operations and premium guest services.

ghp tharawat br

À propos d’Atcom ATCOM Distribution Co LTD est un distributeur à valeur ajoutée (VAD) de premier plan en Arabie saoudite, qui s’attache à fournir au marché des solutions technologiques avancées grâce à un solide réseau de partenaires de distribution. Fondée en 2021 et forte de plus de 20 ans d’expérience dans les réseaux de distribution et la distribution, ATCOM Distribution est une filiale d’AlAfiyah Group for Investment, qui réunit la solidité d’investissements stratégiques et une grande expertise sectorielle pour accompagner l’écosystème technologique en pleine croissance du Royaume. Nous nous attachons à donner les moyens d’agir aux partenaires de distribution B2B, notamment aux intégrateurs de systèmes, aux revendeurs et aux prestataires de services, en leur fournissant des produits technologiques innovants, des services à valeur ajoutée et un soutien logistique fiable. Notre objectif est d’aider nos partenaires à développer leurs activités en leur donnant accès aux technologies de pointe, à une expertise technique et à une logistique réactive. Visitez www.atcom.sa pour en savoir plus.

À propos de Jabel Al Alam

Jabal Al Alam (JAA) est un intégrateur de systèmes d’entreprise de premier plan et un fournisseur de solutions technologiques en Arabie saoudite, fort de plus de 20 ans d’excellence en ingénierie dans les infrastructures critiques, les plateformes IoT et les communications unifiées. En tant que partenaire avancé de Delta Group et lauréat du prix #1 EMEA Sales Award (2021 & 2022), ainsi que du GITEX Smart Cities Award, JAA affiche un bilan remarquable sur plus de 160 mégaprojets à l’échelle nationale. Avec une équipe d’ingénierie certifiée à l’international (AEE, CEM, CEA), JAA se spécialise dans la fourniture d’écosystèmes technologiques clés en main et à haute densité pour les développements hôteliers et commerciaux les plus emblématiques d’Arabie saoudite